Champions.

Exactly as you are.

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You were born a Champion!


You might have forgotten it but you were born champions.

Yes. You!

In a world obsessed with results, we are conditioned to value ourselves only by what we achieve.

But when winning is everything and failing isn’t an option we unwittingly become slaves to the results. Kings when we win and completely worthless when we lose.

Have you ever asked yourself who you are without those results? Without your achievements, trophies, money or rank?

Who are you without the roles that define you?

In order to become winners in the longer run, the question we should ask ourselves is not “How do I win?” but “How do I build a winning identity, independent of the results?

Here you will gain the tools and learn what it takes to be a complete person; a winner, not just in one competition, but in the game of life.  

Let’s get started!

– Eitan

Eitan,
I want you to be my mental game coach, how do I get started?

BUSINESS OWNERS

Gain the mental tools needed to lead your team to winning results, fast!

FOOTBALLERS

Play at your best when it counts the most!

Eitan’s mental coaching tools are precisely what the most successful professional footballers in Europe are taught throughout their professional careers."

Avram Grant

Former Chelsea Manager

Eitan’s mental coaching tools are precisely what the most successful professional footballers in Europe are taught throughout their professional careers."

Avram Grant

Former Chelsea Manager

Eitan’s mental coaching tools are precisely what the most successful professional footballers in Europe are taught throughout their professional careers."

Avram Grant

Former Chelsea Manager

Perform at Your Best in a

10 Things I learned from winning 3 championships in a row. 

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Hear what Tony Bignell, VP of Footwear Innovation at NIKE has to say about our work together

His energy is infectious and his results profound

“Our team was blown away by Eitan’s knowledge and the way he managed to truly connect with each and everyone one of us. Eitan manages to simplify complex subject matter by drawing on examples from everyday life. he has left a long lasting mark on our team.

Tony Bignell

VP Nike Innovation

Recent Events:

Fearless Footballer Podcast

Conversations about the mental side of winning in football and life

CLICK THE IMAGES BELOW TO LISTEN TO MY LATEST EPISODES

אושר אפשרי: אחד על אחד עם ד״ר טל בן שחר

כשהוא זכה באליפות הארץ בסקווש – הוא בכה מאושר. שעתיים מאוחר יותר… הוא בכה מרב צער. הוא היה אבוד’ למה אבוד? ואיך הוא הפך את האובדן הזה למסע שיהפוך אותו למרצה המבוקש בעולם בתחום האושר? כל זה בפרק החדש עם ד״ר טל בן שחר בפודקאסט

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